case study: Engineering
Hotelplan – developing and maintaining on-line discovery portals
Product and Software Development
The best digital products are built from the ground up through a process that prioritizes customer value, fast time-to-market, and the highest level of quality. The Emergn engineering team follows a four-step process to rapidly discover, validate, build and launch products that are right for your customers.
Bringing the best ideas to market
Emergn co-creates solutions with our clients and provide expert support throughout the software development lifecycle, from discovery to definition to development. Not only are we skilled in engineering principles and technologies, but our understanding of business challenges in different industries allows us to deliver high-quality IT products across various sectors.
User centric
Fast to market
Prioritized for value
Empirical, validated assumptions
Our engineering approach places users at the heart of the process, whether we are building core software systems, new mobile products or the latest virtual reality technology. This means we are rapidly building and showing users working software to validate ideas and assumptions. As we launch new ideas into the market we structure data collection approaches to ensure our ideas are performing as intended. If they’re not, the data helps us adjust and adapt.
Four phases to better products
The Emergn engineering team follows four steps to ensure that every product we create with our customers has the right market fit and the best chance to meet your customers’ needs.
Discovery: We dig deep to understand the solutions your customers already use to solve their goals, so that we can identify their ‘big problem’ that needs solving. If you want to propose a better solution, you need to first frame the existing problem.
Alpha: We begin to explore solutions that may satisfy user needs. Through deliberate testing and user validation, we identify and build confidence in a solution that will actually solve the problem, and is therefore worth your investment.
Beta: Now that the solution is validated with real customers, we begin to develop the idea further to ensure that it meets additional needs such as scale, price and market context. Through this process, you ensure the solution will deliver the most value.
Live: We ensures that the software, product or service is scalable to the live needs of the market, and set you up to continuously build on your solution through added capabilities like new features or improved delivery models.
New technology research and development
Technology is always evolving, forcing businesses to adapt so they can stay current with customer expectations and open up new opportunities for growth. The Emergn engineering team is continuously researching cutting-edge technologies so that we can create innovative new digital products for our clients.
From artificial intelligence, to machine learning, to blockchain and whatever’s next, Emergn can be a partner to your business in its efforts to stay ahead of the innovation curve. Using our Product and Software Development and Customer and User Experience expertise, our approach allows us to build, test and explore new technologies alongside our clients to quickly validate ideas for further investment and exploration.
