Experience Design
Experience Design uses strategy, design and technology to create transformative experiences that improve people’s lives.
About
How can you design more meaningful experiences?
Exceptional user experiences are directly linked to higher levels of productivity and increased revenue. We create experiences that are effective, meaningful and delightful for your users. By designing with people, and not just for people, we create better solutions that can put you ahead of your competitors.
Approach
Our design process brings together the Double Diamond framework for innovation with our proven design expertise. Supported by our design principles, this enables us to deliver value early and often, optimize the flow of work end to end and discover quality using fast feedback.
How should this oil giant use technology to improve experiences for its customers?
How did this employee engagement and wellbeing business make sure it continued to be accessible to people with disabilities?
How does a financial services firm use its digital architecture to build market share and increase growth?
How to get started
To get started we’ll work with you to solve your design challenge and deliver your strategic business outcomes by using the most appropriate tools and techniques matched to the challenge at hand.
Rapid Prototyping and Usability Testing
Do you want to see your idea rapidly evolve into a solution? Through Rapid Prototyping, we work with you to explore, define and validate a specific experience. We co-create the initial prototype and validate it with real customers. Our decisions lean on proven prioritizations methods to decide which features you could add to entice users further.
Customer Journey Mapping Workshop
Are you looking to understand your customer journey? A journey map is an end-to-end resource that helps visualize the experience of a person over time. As a human-centered tool, journey maps not only map the steps where a person interacts with a service, a physical or digital product, or a brand, but also reveals the gaps in your customer experiences and explore potential solutions.
UX Expert Review
What can you do to improve your user experience? In some cases, users may be struggling with your product but it’s hard to know why. Our UX Expert Review covers external (strategic) or internal (operational) factors. It’s a fast way to get a fresh and impartial perspective and define an action plan for improvement.
Leading by Example
For when you just need to get it done, we can do it for you.
Sometimes you know what it is you need to change. But perhaps you don’t have the time or resources to do it in-house. This is when you can use Leading By Example. We’ll add key personnel to your team – like UX/UI Specialists – to get the work done. Your people can learn best practices along the way. And you’ll still deliver what you need to, when you need to.